Philip Morris Says It Is Giving Up Cigarettes

Newser – by Rob Quinn

Tobacco giant Philip Morris says it is giving up cigarettes—and its customers should, too. In full-page ads placed in British newspapers, the Marlboro maker says its New Year’s resolution for 2018 is to work toward stopping selling cigarettes in Britain and to replace them with products like e-cigarettes and heated tobacco, Business Insider reports. But the company isn’t going cold turkey. When asked by the BBC why it’s not going to simply stop making cigarettes, a company spokesman said: “We are trying to go smoke free as fast as we can. If we just stopped selling cigarettes tomorrow, others would sell them in our place.”  

“No cigarette company has done anything like this before. You might wonder if we really mean it,” said the company’s ads, which promised Philip Morris will take anti-smoking steps including launching a campaign to give smokers information on quitting or switching to smoke-free alternatives. The company also promised to support stop-smoking services in areas with the highest smoking rates. Critics called the move a PR stunt, reports USA Today, which notes that the World Health Organization has accused the tobacco industry of misleading the public about the risks associated with other tobacco products. (In the US, a court has ordered Big Tobacco to run anti-smoking ads on TV.)

http://www.newser.com/story/253664/philip-morris-says-it-is-giving-up-cigarettes.html

7 thoughts on “Philip Morris Says It Is Giving Up Cigarettes

  1. They’re giving up cigarettes because their customers are dead, and the next generation of smokers are going toward vaping.

    The advertisers can’t make cigarettes look cool anymore, so they’re going to make their money elsewhere.

    But, their public relations department found a way to spin the wholesale death of their customers into a public service in this article. Bravo.

  2. Breathing chemtrails just as bad, 21st century Marlboro man. Just takes a little longer.

    Saddle that horse, takes the reins and breath in baby….

    Yeppi kay yay mtfkr……

Join the Conversation

Your email address will not be published. Required fields are marked *


*