Imagine driving down a highway and seeing a personalized billboard ad directed at you. Now imagine advertisers using billboards to send messages to your smartphone.
That’s the future of’ ‘advertised spying’ in America. (Yes, I made that term up.)
An article in McClatchy, warns that a new generation of “smart digital billboards will detect the make, model and year of oncoming vehicles and project ads tailored to the motorist.”
The article ominously warns, that smart billboards can guess a motorist’s home address, age, race and income level based on the vehicle they are driving. And also claims that advertisers will be able to send messages to a person’s smartphone as they pass by a smart billboard.
Companies like SYNAPS want to create a network of spying billboards.
SYNAPS, boasts about ‘designing intelligent sensors that recognize car models and help a billboard choose the best message for their drivers’.
SYNAPS, describes how advertisers can personalize their advertising…
MIT’s connection to spying billboards
SYNAPS, appears to have gotten it’s start in Russia, as a recent article in MIT Technology Review points out.
Co-founders Alex Pustov and Alesky Utkin expect to be operating 20-50 smart billboards in Russia this year. They also claim, to encrypt all the license plate data they collect.
Would you trust a foreign company with our license plate data?
What is MIT’s connection to SYNAPS?
According to SYNAPS, their American business is located at MIT’s Martin Trust in Cambridge, Massachusetts.
What does Martin Trust do?
They claim to supply students with ‘support and connections to become effective entrepreneurs’.
Martin Trust also claims, they nurture and assist new companies and make sure they have long-term success.
The McClatchy article warned, that smart billboards can spy on cellphones.
“Smart billboards can also target motorists on the highway or pedestrians passing bus shelters by picking up cellular or mobile signatures, WiFi signals or even beaconing given off by certain apps.”
Unfortunately, universities helping companies or government agencies to spy on the public has become the norm. (Click here to read how 200 universities are working with DHS.)
Would you trust a foreign company with our license plate and cellphone data? Will American law enforcement have access to that data?
SYNAPS is not the only company using smart billboards to target and track our travel patterns. Since 2015, automakers Lexus, GM and Chevrolet (seen below) have been using smart billboards to spy on motorists.
Earlier this year, General Motors received requests from numerous automotive companies and car dealerships to purchase their smart billboards. Fyi, GM has also been using facial recognition billboards to spy on people.
Last year, Yahoo patented a smart billboard that uses cameras and microphones to spy on everyone.
“The search giant has received a patent for a ‘smart billboard’ that uses cameras, microphones and a range of sensors to capture information of passers-by for ad targeting purposes.The sensors, cameras and microphones would work together to gather information about passers-by for ad targeting purposes.”
There’s no getting around it, smart billboards are really corporate ‘advertised spying’ devices.
Smart billboards collect cellphone data
Last year, New York Senator Chuck Schumer warned everyone that smart billboards are spying on our cell phones.
Clear Channel uses ‘Radar Analytics’ to spy on Americans travels and conversations. (Click here to watch the video.)
The official party line is to say the data they collect is anonymized. But as I have stated numerous times, that’s not the case. (Click here, here & here to find out more.)
We should assume that law enforcement will have access to smart billboard data just like they have with CCTV cameras.
Smart billboards coupled with CCTV cameras will create a huge surveillance network that would rival the United Kingdom for the most spied on nation in the world.
https://massprivatei.blogspot.com/2017/09/smart-billboards-target-individual.html
Dam I want to know who’s not spying on me
I’m not, Mick….and I guarantee it, you’re not spying on me either…and if you are, may you outrun the mountain lion baring down on you 😉
Okay, so if I stole a Rolls Royce and drove past one of these smart (aka stupid) signs I would see an ad for a Beverly Hills mansion, only 20 million down…with directions on how to get there and squat in the place…
Just another reason NOT to have a smart phone aka stupid phone, and since we have no cell service here…(and hopefully, never will…)
Here’s an idea: If we ever see an ad that was obviously targeted at us based on this misuse of technology, we should be sure to never buy from that advertiser, and contact them to explain why.
This is why EVERY ONE is compromised including ALL of our politicians! Stop asking why they vote one way or another and promises are not kept. Snowden and Binney warned us! The PRISM program was just a part of it. WAKE UP AND PLEASE STOP ASKING WHY WHEN YOU’VE KNOWN ABOUT BLACK MAIL AND EXTORTION OF ANYONE IS POSSIBLE WITH IT BEING STORED IN A DIGITAL DATA BASE INDEFINETLY. EVEN ELECTRONIC TOLLING ! The digital worms out of the cans are endless. The spy masters are younger and younger computer wizards who aim and love to please and get compensated by the shadow government masters.